Category — Sales Management
Improving Sales Productivity Begins and Ends with the Sales Manager
So you want to improve your sales team’s performance.
There are so many places to try and squeeze additional performance improvements out of your team. The question is…where do you start?
Do you start with better tools like Sales Force Automation (SFA) or Customer Relationship Management (CRM)? Maybe implementing opportunity, account, and territory management methodologies would work. How about improving sales skills? You could train them in value/relationship/consultative/collaborative/strategic selling or negotiation. The truth is if your company is weak in any of these areas you could experience improved performance by addressing them head on.
I can hear some of you groaning already. I know you invested thousands, or hundreds of thousands of dollars to implement new tools, processes, methods, and training before, but it didn’t stick or you got marginal returns on investments.
Sales Productivity Secret #1
No matter what you choose to improve, if you don’t focus on the Sales Managers first the improvement initiatives will only deliver short term results.
The Sales Managers are the key to sustainable performance improvement.
Why?
Because they are responsible for hiring, training, developing, directing, planing, coaching, communicating expectations, measuring success, and managing change on a daily basis. This is where the rubber meets the road!
August 16, 2010 No Comments
Sales Management Training; is it Really Necessary?
Sales Management training is not as common as it used to be, as more and more organizations think the sales management should already know it all. However, lack of training is the root to most companies’ bottomline problems.
Sales management training is just as important, if not more than, salespeople training.
Top executive management are the leaders of the sales force and need to be constantly demonstrating the appropriate behaviours for their salespeople to follow. It is really a monkey see, monkey do situation.
Are your sales leaders demonstrating appropriate behaviours?
Do they have goals and a plan of action to accomplish those goals? Are they disciplined, motivated, energetic and enthusiastic. Are they the type of mentor that you would like to have? Are they going on prospecting calls with their sales executives, or even handling accounts on their own?
Are they debriefing after a prospecting visit and providing feedback / coaching? Are they investing in their team or are they investing their time in moving upwards in the organization?
Without proper training, sales management is not half as effective as they can be. However, like most training, for the training to be effective it also needs to be customized to organizational objectives, it needs and should be conducted on an ongoing basis with one on one coaching.
August 11, 2010 No Comments
Interim Sales Managers: When Can Hiring an Interim Sales Manager be the Best Option?
At first glance, an interim sales manager may seem like a strange concept. After all, “sales†is a constant, “business as usual†function within any organisation.
However, over recent years, the concept of an interim sales manager has emerged. Specifically interim sales managers are increasingly seen as a flexible and appropriate solution in the following three business situations:
1) Stop Gaps
2) Start-ups
3) Special Projects
This article looks at each of these three situations and explores how an interim sales manager can add immediate value.
Stop Gaps
Many companies can find themselves in positions where they have a short-term requirement to plug a gap in their sales function. Typical scenarios include long-term illness, maternity leave and any type of sudden unplanned crisis.
Whether it’s because the situation does not allow for a permanent resource, or that the time to recruit leaves sales exposed, an interim sales manager can bring immediate resource to bear on the problem.
Almost exclusively, temporary sales people are not catered for in the general recruitment market; this is the domain of professional interim sales managers who specialise in filling immediate interim assignments.
Start-ups
Another common situation where an interim sales manager is a good solution is with start-ups and early stage companies. Typically, these companies have limited resources and find attracting top sales talent a real problem.
August 1, 2010 No Comments
How To Plan And Prioritize Your Time As A New Sales Manager
Plan and prioritize your time! was the first instruction ever given to me by my very first sales manager. He was ex army and I was fresh out of
university.
I had a whole lot of enthusiasm and not much else. He had the experience, though maybe not the best coaching skills.
I laugh now about how bad I was. I can honestly say planning was one of the best and most productive skills I ever learnt.
Time management and organization are like evergreen trees- they never lose their importance and are frequently discussed topics in managing a sales team.
With the economy the way it is it is so easy to panic and run around,trying to do every thing. Where as, if you take time to sit down and really think about what you want to achieve, your focus and results can’t help but happen.
Everyone tends to understand that the key ingredient to living a life that is less stressful, moreenjoyable and one that allows you to find the time to fit everything into a jam-packed schedule is proper planning and prioritizing of your time.
What most people don’t seem to know is how to make that happen!
How can you prioritize your work and tasks so that you have enough time for it all, and still keep your sanity?
Get a Calendar/Planner/Diary
July 27, 2010 No Comments
Sales Management in This Recession – Improve Your Sales Team’s Performance
We limit ourselves when it comes to selling and business development. Here is another story from my networking association meeting the other night. This article can help you or your people overcome self limiting sales beliefs and develop more business faster.
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Back to the two ladies I talked about in my previous story, after I asked my favorite question. “So ladies, what are your major issues as it relates to business development during this economic down time,†here is what happened.
I started giving my suggestions about what they could do about the low price issue (see previous story.) As I’m talking, one lady is sort of listening as the other is checking out all the other people to see if there is someone better that she can network to. As people walk by she actually starts talking to them as I’m talking and then comes back to my golden nuggets of selling wisdoms. Obviously she wasn’t interested in hearing what she could to do about her issue. The other paid a little closer attention, but then wanted to tell me why the customer was wrong. Basically, without words, she told me she was going to continue doing it her way.
July 22, 2010 No Comments